Healthy Skoop is a plant-based protein and superfood company based in Boulder, CO. During my time there I served as the Marketing and Social Media Coordinator and then as Brand Manager and Creative Director. I continued to work with them on a contract basis after I moved on from the company in 2018.

 

I was heavily involved in packaging design and production. We collaborated with an agency to rebrand and redesign the packaging. Once we had the basic package design, I would make small design changes as needed and help tweak and finalize the marketing copy. I would then take the packaging files through the regulatory process with our co-packer and then preflight and proof them with the printer. 

 

I also created sales sheets, graphics for powerpoint presentations, graphics for the company website and social media channels, print ads for in-store grocery magazines, trade show booth backdrops, and all kinds of sales and marketing collateral.